According to ACCESSWIRE, the US-listed company Interactive Strength announced that its board of directors has approved the purchase of up to $5 million in Bitcoin, but not exceeding 25% of the company's average daily cash holdings over the previous three calendar months.
In addition, the company plans to accept certain cryptocurrency payments, allowing customers to flexibly use digital currencies to purchase its products. As part of this plan, TRNR's board has approved retaining these crypto payments within limits identical with their treasury reserve assets. This reflects the company's confidence in the long-term potential and value of digital assets.
Interactive Strength is a manufacturer of innovative professional fitness equipment under CLMB and FORME brands.