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Spanish Coffee Chain Prepares to Transition Into a Bitcoin-First Company with Over $1.1 Billion BTC Investment

Spanish Coffee Chain Prepares to Transition Into a Bitcoin-First Company with Over $1.1 Billion BTC Investment

Cryptonewsland2025/06/04 18:00
By: by Nicole D'souza
BTC+0.59%
  • Spanish coffee chain prepares to transition into a Bitcoin-first company. 
  • The brand reveals its intent to invest over $1.1 billion in Bitcoin (BTC). 
  • Vanadi Coffee was inspired by Stregy’s BTC moves and GameStop’s recovery.

Crypto adoption continues to flourish with Bitcoin (BTC) in the lead. The most recent to join the BTC holding bandwagon is Vanadi Coffee. This Spanish coffee chain prepares to transition into a Bitcoin-first company. To highlight, the chain plans to invest over $1.1 billion in Bitcoin (BTC). With the price of BTC currently at $105,000, a $1.1 billion purchase now would mark owning over 10,000 BTC as part of the company’s BTC holdings.

Spanish Coffee Chain Prepares to Become  Bitcoin-First Company

Ever since El Salvador’s President, Nayib Bukele, made a bold move to make Bitcoin a legal tender in their country in 2020, the race for institutional BTC accumulation began. Indeed, El Salvador began by setting a precedent; not only did they begin to accumulate Bitcoin, they also began to mine BTC with the geothermal power of their natural volcanoes, leading to a sizable profit once the price of BTC finally began to pump.   

Following the nation’s successful lead in accumulating Bitcoin and reaping its bountiful profits, several other governments began to accumulate Bitcoin too. Soon, financial institutions met the call as well, leading to global players entering the BTC accumulation race, with Michael Saylor’s Strategy at the lead right behind El Salvador. So great if El Salvador’s lead that efforts were made by the IMF to hinder their BTC accumulation.

Despite that, El Salvador continues to accumulate BTC till now and is unlikely to slow down. Similarly, BlackRock, Strategy, and several others have also upped their accumulation strategy. Meanwhile, many other entities are only just beginning to scratch the surface. Still, their entry signals long-term faith in the asset, showing that it is never too late to start buying and holding Bitcoin (BTC).  

Vanadi Coffee Plans to Invest Over $1.1 Billion in Bitcoin

Now, the most recent player in the Bitcoin accumulation game is a Spanish coffee chain brand known as Vanadi Coffee . This brand reveals its plans to invest over $1.1 billion in Bitcoin and its intent to transition into a Bitcoin-first company. The move to invest in BTC came from Michael Saylor’s strategy to eventually make a profit from holding Bitcoin in the long run. 

The Spanish coffee chain brand Vanadi Coffee plans to invest over $1.1 billion in Bitcoin, fully transitioning into a "Bitcoin-first" company. Chairman Salvador Martí, following MicroStrategy's strategy, intends to raise funds through a stock issuance and seek authorization at…

— Wu Blockchain (@WuBlockchain) June 4, 2025

In detail, the brand’s Chairman, Salvador Martí , aims to reorient Vanadi after a $3.7 million loss in 2024. Specifically, Martí intends to raise funds through a stock issuance and seek authorization at the board meeting to implement the Bitcoin accumulation plan. All in all, despite stock volatility, Bitcoin offers Vanadi a potential path to recovery, similar to GameStop’s success with BTC.

Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.
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