Web3 Watch: Study finds musical artists hold mixed views on blockchain use
Plus, Cointelegraph’s former CEO starts a Web3 marketing firm and Amazon is developing a Razzlekhan movie
Researchers at Korea University in Seoul conducted interviews with 16 Korean musical artists to gauge sentiments toward the use cases for blockchain in the music industry.
The study, published in a subsidiary of Nature, reported mixed results: The artists thought of blockchain as a possible new route for revenue generation but doubted blockchain-enabled applications would become reality.
Interviewees believed that blockchain applications for the music industry could better their financial prospects and help protect copyright. Skepticism stemmed from a general belief that blockchain music startups would lack the heft to unseat the current behemoths in the music industry.
Read more: The music industry could learn a few lessons from blockchain
The music industry has become a popular target for those building in Web3, though startups have yet to make a substantial dent in the status quo.
Warner Music Group-backed MITH is building a Web3 social engagement platform for musical artists. Rapper Jack Harlow leveraged MITH partly for ticketing on his recent tour after partnering with the platform.
In a similar vein, Modhaus raised $8 million in a Series A round for its K-pop fan engagement platform.
LimeWire, the early 2000s file-sharing site, recently launched a blockchain-enabled AI Music Studio .
Former Cointelegraph CEO launches Web3 marketing agency
Jay Cassano, former chief executive of crypto media company Cointelegraph, launched his own Web3 marketing agency.
The firm, 4Labs Digital, will serve as a Web3-focused spinoff from Wachsman, a popular crypto press relations firm where Cassano was most recently chief growth officer. 4Labs has 24 staff, according to a press release, and will offer digital marketing services.
Cassano was editor-in-chief of Cointelegraph from October 2019 to September 2020. He then served as the company’s CEO until 2022.
“I’ve had the chance to work with a ton of wonderful people and inspiring companies in Web3 over the past six years of my career. At 4Labs, I’ll be able to synthesize all that I’ve learned about the industry and how to serve it through storytelling and marketing,” Cassano wrote in a LinkedIn announcement about the new firm.
One interesting stat:
- An Ordinal inscription fetched 2.36 bitcoin, worth $95,250 at the time, on blue-chip art marketplace Sotheby’s .
Also of note:
- Amazon MGM studios is reportedly developing a movie titled “Razzlekhan,” to tell the story of the couple who stole billions of dollars from crypto exchange Bitfinex before being arrested in 2022.
- Web3 mobile gaming studio Endless Clouds revealed a partnership with gaming layer-2 Immutable. Two of the studio’s games will debut exclusively on Immutable zkEVM this year, Immutable said.
- NFT platform Droppp released Harry Potter Funko NFTs.
Don’t miss the next big story – join our free daily newsletter .
- Marketing
- music
- NFTs
Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.
You may also like
New spot margin trading pair — HOLO/USDT!
FUN drops by 32.34% within 24 hours as it faces a steep short-term downturn
- FUN plunged 32.34% in 24 hours to $0.008938, marking a 541.8% monthly loss amid prolonged bearish trends. - Technical breakdowns, elevated selling pressure, and forced liquidations highlight deteriorating market sentiment and risk-off behavior. - Analysts identify key support below $0.0080 as critical, with bearish momentum confirmed by RSI (<30) and MACD indicators. - A trend-following backtest strategy proposes short positions based on technical signals to capitalize on extended downward trajectories.

OPEN has dropped by 189.51% within 24 hours during a significant market pullback
- OPEN's price plummeted 189.51% in 24 hours to $0.8907, marking its largest intraday decline in history. - The token fell 3793.63% over 7 days, matching identical monthly and yearly declines, signaling severe bearish momentum. - Technical analysts cite broken support levels and lack of bullish catalysts as key drivers of the sustained sell-off. - Absence of stabilizing volume or reversal patterns leaves the market vulnerable to further downward pressure.

New spot margin trading pair — LINEA/USDT!
Trending news
MoreCrypto prices
More








