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Melania Trump’s meme coin launch causes $TRUMP coin to tumble

Melania Trump’s meme coin launch causes $TRUMP coin to tumble

CryptopolitanCryptopolitan2025/01/20 04:44
By:By Nellius Irene

Share link:In this post: Crypto markets have been rocked by the launch of an “official” Donald Trump meme coin this weekend. The Trump meme coin has surged since its Friday evening launch but began losing value following the launch of $MELANIA. Trump is expected to issue new policy directives that could loosen crypto regulations.

Ahead of his inauguration, President-elect Donald Trump launched the $TRUMP meme coin. The crypto, which had captivated attention over the weekend, has seen a 60% dip in value from its highest point. This drop followed a tweet from Melania Trump announcing the launch of a new meme coin, $MELANIA.

“The official Melania meme is live,” the incoming first lady of the U.S. posted to X, alongside a link to a website selling the cryptocurrency. “You can buy $ Melania now.”

Trump meme coin soars to $15 B before Melania’s rival coin causes 40% drop

Trump meme coin soars to $15 Billion before Melania’s rival coin causes a 40% Drop.

The price of the “official” Trump meme coin has surged since its Friday evening launch, breaking into the crypto top 20 by market capitalization and hitting an eye-watering $15 billion. Now, as leaks reveal Trump is readying a flurry of crypto-focused executive orders, Trump’s wife, Melania, has launched her own rival cryptocurrency, tanking the price of Trump’s coin.

To buy these two meme coins, users need to use a Solana-based exchange like Jupiter and a non-custodial wallet, such as Phantom. 

X influencer Mario Nawfal said that it seems like crypto is becoming a family business. According to on-chain data, after the release of Melania’s coin, Trump’s meme coin plunged by approximately 40% as traders rushed to purchase the new token.

See also Made in USA tokens: is the trend just hype, or a filter for quality projects?

Early $TRUMP investors reap huge gains

Early investors in Trump’s coin have experienced triple-digit percentage gains since Friday evening, with some traders missing out because they suspected Trump’s social media accounts had been hacked.

The Trump family meme coin frenzy follows David Sacks, Trump’s recently appointed crypto and artificial intelligence czar, announcing a new era of U.S. crypto innovation.

Sacks noted that the reign of terror against crypto is over, and the beginning of innovation in America for crypto has just begun. 

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Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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