Retail Exits While Large Holders Accumulate PEPE: Meme Coin's Features Cause Controversy

The

sector remains highly volatile, with PEPE—drawing inspiration from the the Frog meme—becoming a central focus for those interested in speculative, low-cap tokens. As of September 15, 2025, PEPE has dropped 6% over the last day, now trading at $0.0000107, as part of a broader downturn in the cryptocurrency market PEPE Price Sinks 6% Amid Market Sell-Off as Whales Accumulate [ 2 ]. Despite this decrease, its market capitalization remains above $1 billion—a notable recovery since its launch in April 2023, when it briefly reached $1.6 billion. The CoinDesk Memecoin Index also slipped by 5% during this time, underscoring the sector’s vulnerability to macroeconomic shifts and speculative trading PEPE Price Sinks 6% Amid Market Sell-Off as Whales Accumulate [ 2 ].

PEPE attracts attention due to its deflationary design and meme-based appeal. Built on Ethereum’s ERC-20 standard, it has a capped supply of 420.69 trillion tokens, with 93.1% initially placed in liquidity pools on

. Its redistribution mechanism rewards long-term holders for staking, while regular token burns are intended to offset the large supply and help preserve scarcity PEPE price today, PEPE to USD live price, marketcap and chart ... [ 1 ]. These aspects set PEPE apart from many other memecoins, which often lack clear economic structures. The project’s roadmap mentions plans for major exchange listings and a “meme takeover,” but has yet to specify further practical uses beyond its cultural significance PEPE price today, PEPE to USD live price, marketcap and chart ... [ 1 ].

Recent blockchain data shows a split between retail investors and large holders. While the overall market has seen sell-offs, the top 100 non-exchange PEPE wallets have increased their balances by 1.38% in the past week, according to Nansen. In contrast, tokens held on exchanges fell by 1.45%, indicating that bigger players may be buying at lower prices PEPE Price Sinks 6% Amid Market Sell-Off as Whales Accumulate [ 2 ]. Analysts suggest this is due to PEPE’s low entry cost and its ranking among the top 10 memecoins by market cap, making it a popular speculative asset despite lacking traditional financial fundamentals.

PEPE’s market movement has been influenced by the “meme coin season” that started in late 2023. Created as an homage to Pepe the Frog—a character with a devoted fanbase—PEPE leveraged the meme coin craze, drawing parallels to

and . Its zero-tax approach and transparent token distribution have fostered a strong community narrative, though some critics maintain that its value is largely speculative. The latest price drop reflects wider market trends, as cryptocurrencies face headwinds from rising interest rates and economic uncertainty PEPE Price Sinks 6% Amid Market Sell-Off as Whales Accumulate [ 2 ].

Looking forward, PEPE’s future will hinge on its ability to maintain community interest and deliver on its roadmap. While its redistribution and burn strategies are designed to support price stability, its long-term viability is still unproven. For now, it remains a favorite among traders hoping for a rebound, especially as the market looks ahead to a possible post-halving rally. Nevertheless, investors are advised to be cautious with memecoins, given their extreme price swings and lack of strong fundamentals PEPE price today, PEPE to USD live price, marketcap and chart ... [ 1 ].