Bitget Connects Web3 Promotion and Digital Finance through BAY Listing
- Bitget listed Marina Protocol's BAY token for spot trading on Nov 1, 2025, expanding Web3-native asset access. - BAY enables transparent, reward-based Web3 campaigns via smart contracts, serving 1.3M+ global users across 200 countries. - Dual-token model (SURF for engagement, BAY for governance) merges Web2 reach with Web3 transparency in marketing infrastructure. - Bitget's UEX strategy bridges blockchain marketing and finance, partnering with UNICEF/LALIGA to promote adoption while cautioning investors
Bitget, recognized as the largest Universal Exchange (UEX) globally, has revealed that Marina Protocol (BAY) will be listed in its Innovation Zone, opening spot trading for the token on November 1, 2025, at 10:00 UTC. BAY/USDT withdrawals will be available starting November 2 at 11:00 UTC, according to
Marina Protocol (BAY) is an advanced marketing technology (MarTech) platform designed to convert conventional Web2 campaigns into on-chain, incentive-based Web3 experiences. With a user base exceeding 1.3 million across more than 200 nations, the platform empowers brands and marketers to launch transparent, scalable campaigns utilizing smart contracts, as reported by
One of Marina Protocol’s standout features is its dual-token system, which consists of SURF and BAY tokens. SURF tokens are used to motivate user participation through activities such as quizzes and viewing advertisements, while BAY tokens function as governance tokens, allowing holders to vote on protocol changes and funding decisions. This approach supports the platform’s goal of blending the broad reach of Web2 with the openness of Web3, providing brands with a no-code solution for creating transparent, reward-based campaigns, as detailed by CoinMarketCap.
Bitget’s Universal Exchange (UEX) merges advanced infrastructure with on-chain capabilities, enabling users to trade millions of tokens across top networks from a single account. By listing Marina Protocol, Bitget further strengthens its position as a connector between Web3 marketing and digital finance, where transparency and practical value are key drivers of user adoption. The exchange, serving more than 120 million users worldwide, has also collaborated with organizations such as UNICEF and LALIGA to advance blockchain education and uptake.
Adding BAY to Bitget’s offerings reflects the increasing convergence of decentralized finance and marketing. By allowing brands to directly reward users on-chain, Marina Protocol seeks to bridge trust gaps in traditional advertising and enhance community involvement, as highlighted in previous media reports. Nonetheless, Bitget advises investors to be aware of the volatility associated with digital assets and to invest only what they can afford to lose.
Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.
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