FIFA President Gianni Infantino has raised the possibility of FIFA developing its own cryptocurrency token. The announcement was made following President Donald Trump’s White House Crypto Summit on March 7.
“FIFA is very, very interested in developing a FIFA coin to do it from here, from America, and to conquer the 5 billion football fans in the world,” Infantino said. “If there is anyone here who wants to cooperate with FIFA, we are here with the United States and we will conquer the world of football with the FIFA coin.”
While specific details or timelines regarding the potential FIFA token remain unclear, Infantino’s statements suggest the organization is exploring blockchain technology as a means of fan engagement and revenue generation.
US President Donald Trump, who hosted the summit, responded enthusiastically to Infantino's statement. “This coin could end up being more valuable than FIFA. It could actually be a pretty big coin,” he said.
Following the peak, market speculation led to an unexpected surge in an unrelated cryptocurrency called “FIFA.” The token, which has no official connection to FIFA, saw a staggering 357,000% daily price increase, reaching a market cap of around $8.2 million.
*This is not investment advice.
