MicroStrategy Increases Reserve, Buys 13.390 More Bitcoins for $1,34 Billion

MicroStrategy, known for its aggressive Bitcoin accumulation strategy, made headlines again this week after acquiring an additional 13.390 BTC, as reported by the @lookonchain profile on X (formerly Twitter). The new purchase was made for approximately US$ 1,34 billion, with an average price of US$ 99.856 per unit. At the time of publication, the price of Bitcoin was quoted at US$ 104.017 with a drop of 0,7% in the last 24 hours.

With this acquisition, the company led by Michael Saylor brings its total position to 568.840 BTC, which currently represents approximately $59,08 billion in Bitcoin under its custody. The average purchase price for this entire amount is $69.287, generating an estimated unrealized profit of $19,66 billion.

MicroStrategy( @Strategy ) bought another 13,390 $ BTC ($1.34B) at an average price of $99,856 last week. #Strategy currently holds 568,840 $ BTC ($59.08B), with an average buying price of $69,287 and an unrealized profit of $19.66B. https://t.co/ftbyrbNB96 pic.twitter.com/tpGyfvAten

— Lookonchain (@lookonchain) May 12, 2025

The move reinforces the company's view of Bitcoin as the primary store of value asset for its treasury. MicroStrategy's strategy has been consistent in recent years, with regular purchases regardless of market fluctuations. In total, the company is responsible for holding around 2,7% of the cryptocurrency's total circulating supply.

The latest purchase comes at a time when BTC is seeing strong appreciation, with the cryptocurrency’s price approaching new all-time highs. Institutional buying pressure has been a major factor supporting Bitcoin’s price, and MicroStrategy’s stance continues to be seen as one of the boldest among publicly traded companies.

This movement also comes in parallel with the growing interest of other large institutional players in the cryptocurrency market, especially after the approval of spot Bitcoin ETFs in the United States.